Posts Tagged with accounting
By MC Carter
Posted in - Public Blog on November 21st, 2017
This post is an excerpt from Michael ‘MC’ Carter’s upcoming book — SHIFT: 12 Shifts in Thinking to Transition the Accounting Profession into the Modern Era. Click the button below to get a FREE PREVIEW …
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By MC Carter
Posted in - Public Blog on June 20th, 2017
You’re an accountant. So you’re busy. Who isn’t?
What you need to ask yourself, is what type of busy are you?
I’ll share below 4 types of busy with you.
Here’s what led to this…
This morning I was listening to a podcast …
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By Brad Matthews
Posted in - Public Blog on March 20th, 2017
This is an example of the calibre of article our members receive when they subscribe to our blog article service. Posting interesting, educational content on a regular basis helps to establish authority …
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By MC Carter
Posted in - Public Blog on March 12th, 2017
I’ve always found it curious that the Key Performance Indicator (KPI) many accounting firms call ‘Productivity’, is not actually a measure of productivity.
The KPI I’m referring to is more accurately termed ‘Utilisation’. I use …
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By MC Carter
Posted in - Public Blog on February 27th, 2017
Let’s face it, concepts like paperless office and cloud computing are not ‘new’ concepts anymore. It still surprises me when I encounter businesses (or for that matter, accounting and advisory firms) that are using …
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By Michael 'MC' Carter
Posted in - Public Blog on November 29th, 2016
Many marketers will try to tell you that a core part of your accounting firm’s marketing strategy is differentiation. That you need to have a USP: a Unique Selling Proposition.
That’s crap advice.
In my view, …
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By Brad Matthews
Posted in - Public Blog on November 12th, 2016
In a conversation Matt Sharwood of ADVISE Accountants had recently with MC, he mentioned three remarkable things:
“Our firm is growing, and we’re not even trying”
“We have more than tripled the value of our new …
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