This marketing program puts us in the driving seat
The marketing program puts us in the driving seat to demonstrate to clients and prospects our value proposition on a consistent, regular and professional basis...
~David Robson
Robson Partners
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Elements of Influence PowerPack
Every accounting firm knows there is more they could do for their clients, in terms of additional services they could provide.
The challenge for many firms is influencing clients to say 'Yes'. Thankfully, influence is as much a science as it is an art.
In this structured training program, you and your team will learn 10 'Elements of Influence' through 14 DVD-based training modules.
Complete with Facilitator's Guide, Session Workbooks for your team to get involved, a Resources Disc with additional tools, an Audio CD version of the material and a Facilitator's Briefing DVD to ensure you know how to best position, invite, conduct and follow-through on each session, this PowerPack is a leveraged training tool your firm will benefit from in the short-term, and for years to come as a training resource.
Effective application of just one of these 10 principles dramatically improves a business' marketing. Effectively apply two or three of them together, and your business will be transformed.
A Note on Continuing Professional Development (CPD) Hours for Members of The Institute of Chartered Accountants in Australia:
Members of the Institute may claim this activity as formal Qualifying Hours if personally satisfied it is professionally relevant and meets the Training and Development characteristics set out in Regulation 7.
