Marketing and Social Media Strategies for Accounting Firms – Marketing Machine Webinar Part 2

Info User - Monday, July 12, 2010 - Comments (0) | Trackbacks (0) | Permalink

Last Wednesday we presented Part 2 of our 3-part webinar series, ’10 Steps to Building a Marketing Machine for Growing Your Accounting Firm.’

We addressed components 4, 5 and 6 in the Marketing Machine model:

• Component #4: Use an Engine (one-to-many content publishing platforms, including social media tools)
• Component #5: Build a Conveyor Belt (series of small increasing-gradient steps for prospective clients to take)
• Component #6: Apply a Filter (structured 3-step sales process)

Below you will see the slides of the presentation as well as the video recording.

Feel free to add your comments and ask questions in the ‘Leave a Reply’ area below.

The final webinar in the 3-part series is on 4 August 2010. You can register for free here: https://www1.gotomeeting.com/register/471120889

Marketing Machine Part 2 – 10 Steps to Building a Marketing Machine for Growing Your Accounting Firm from Michael ‘MC’ Carter on Vimeo.

Recording of our webinar presented on 7 July 2010, Part 2 of our 3-part webinar series, ’10 Steps to Building a Marketing Machine for Growing Your Accounting Firm.’

We addressed components 4, 5 and 6 in the Marketing Machine model:

Component #4: Use an Engine (one-to-many content publishing platforms, including social media tools)

Component #5: Build a Conveyor Belt (series of small increasing-gradient steps for prospective clients to take)

Component #6: Apply a Filter (structured 3-step sales process)